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We Do Amazon

Amazon
Full Service Management
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Retail Readiness
Amazon
Sponsored Advertising (PPC)
Amazon
Product Listing Optimisation (SEO)
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A+ Content
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Store
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Product Imagery
Learn more

Your products can win on Amazon

Amazon has levelled the playing field so that your brand can compete and win against the best. Let us navigate the complexities of this sophisticated platform for you.

ABOUT US

PARTNERED WITH:

What we do best.

Set the
foundations

Determine the appropriate Amazon channel to align with your strategic direction, and set you up for success

Discovery and
Brand Awareness
Optimise your product listings so they’re discovered by new and existing customers
Sales conversion
and growth
Create and execute your advertising and promotion strategy, ensuring the best ROI for your spend
Manage, nurture
and accelerate
Manage your entire Amazon business and expand your brand internationally

Our Services.

Amazon
Full Service Management

Amazon
Retail Readiness

Amazon
Product Listing Optimisation (SEO)

Amazon
Store

Amazon
Sponsored Advertising (PPC)

Amazon
A+ Content

Amazon
Product Imagery

Latest Blogs.

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Unlocking the potential of Vendor Central in Australia
Join us for a LIVE session with Warren Coxall from Totalyty to learn the fundamentals of the Amazon Vendor platform in Australia and how to set yourself up for success.
Amazon Vendor Central or Amazon Seller Central?
I’ve had a lot of conversations lately with businesses who can’t decide which Amazon platform to sell from; Amazon Vendor Central or Amazon Seller Central?...
Why I started Totalyty
My eCommerce journey truly started back in 2009, during what seemed to be a rather inconsequential conversation.  I was the GM of a large cinema in Melbourne and one of my...

What They Say.

Very impressed with Totalyty. We had previously tried setting up an Amazon Seller Central account on our own with limited success. Totalyty introduced us to the team at Amazon Vendor Central and launched our business on the B2B2C platform. We have since seen consistent month-on month sales growth and invested in new equipment to keep up with demand. We're now looking at which additional o/s markets we can expand into via Amazon. I highly recommend you reaching out to Warren and the team if you are looking to sell on Amazon in any market.

Paula Brown
Maker/Creator at Little Brown Goose

Warren and the team at Totalyty have been amazing for our brand. We were totally overwhelmed by Amazon after trying to set it up ourselves, and getting the team's insights and expertise on board were lifesavers. So easy to deal with, proactive in their approach and all round pleasure. I'd highly recommend Totalyty to anyone wanting to launch their brand or improve their brand on Amazon.

Sage Lamont
Co-Founder Golden Grind

"Warren and the team at Totalyty have had such an important role in growing VITHIT on Amazon. Highly professional and get results quickly."

Renwick Watts
General Manager, VITHIT

"Before engaging Totalyty, we were underwhelmed and frustrated by our Amazon channel sales performance. By the third month of our engagement, Totalyty had generated more sales in the month than we had achieved on our own over the previous 12 months combined. I highly recommend you reach out to Warren and the team if your plan is to have Amazon be part of your sales strategy for the online channel"

Stephen Hamilton
CEO of Bounce Foods

What They Say.

"Warren and the team at Totalyty have had such an important role in growing VITHIT on Amazon. Highly professional and get results quickly."

Renwick Watts
General Manager, VITHIT

"Before engaging Totalyty, we were underwhelmed and frustrated by our Amazon channel sales performance. By the third month of our engagement, Totalyty had generated more sales in the month than we had achieved on our own over the previous 12 months combined. I highly recommend you reach out to Warren and the team if your plan is to have Amazon be part of your sales strategy for the online channel"

Stephen Hamilton
CEO of Bounce Foods

"Warren and the team at Totalyty have been amazing for our brand. We were totally overwhelmed by Amazon after trying to set it up ourselves, and getting the team's insights and expertise on board were lifesavers. So easy to deal with, proactive in their approach and all round pleasure. I'd highly recommend Totalyty to anyone wanting to launch their brand or improve their brand on Amazon."

Sage Lamont
Co-Founder Golden Grind

"Very impressed with Totalyty. We had previously tried setting up an Amazon Seller Central account on our own with limited success. Totalyty introduced us to the team at Amazon Vendor Central and launched our business on the B2B2C platform. We have since seen consistent month-on month sales growth and invested in new equipment to keep up with demand. We're now looking at which additional o/s markets we can expand into via Amazon. I highly recommend you reaching out to Warren and the team if you are looking to sell on Amazon in any market."

Paula Brown
Maker/Creator at Little Brown Goose

Talk to us.

Want to know how we can help you to drive Amazon sales?
Drop us a note or call on +61 435 408 295

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Retail Readiness

Amazon’s algorithms favour ‘retail ready’ products.
We review your existing Amazon catalogue against best practice and elevate your listings to reflect this and /or launch new products with the same methodology.

Amazon Retail Readiness Checklist:

Product Title

Product Description & Bullet Points

Product Images

A+ Content

Reviews & Star Ratings (social proof)

Inventory status

Listing Optimisation (SEO)

If your products aren’t featured on the first page of Amazon search results, you’re unlikely to be ecstatic about your current sales performance. Understanding and optimising product listings towards Amazon’s search algorithm is the key to accelerating the organic discoverability of your products. By balancing this with listing copy that speaks to your audience, we create a winning formula.

Amazon Store

An Amazon store is a branded destination on Amazon to feature curated content that inspires, educates, and helps shoppers discover your products.  We will work with you and your team to build a store that reflects your brand and showcases your full catalogue of products.  Share your Amazon store URL on social media and embed it on high traffic and relevant external websites to drive traffic and accelerate sales.

Sponsored Advertising (PPC) & Promotions

For most products, even the best SEO refinement is unlikely to see your products list on page 1 organically.  Investing in sponsored advertising and promotional activities will be a key to improving product rank, discoverability and conversion….and that means sales.  Of course it’s all margin dependent, but we recommend investing at least 10% of sales as an ongoing baseline in PPC.  For new product and store launches, you’ll want to go harder and invest more to improve your rank early on. 

A+ Content

A+ Content brings your brand alive on individual product pages.  It’s the section of each listing that allows you to tell your story and showcase other products within your catalogue.  Once you’re locked into Amazon’s Brand Registry program, you can unlock the power of brand ownership on the platform.  We will work with you and your marketing team to create best-in-class A+ Content; another winning tool to optimise your listing for sales success.

Product Imagery

Amazon is a visual platform, so top notch product photography is one of the most  important elements in driving sales conversion.  We work with you to understand and follow Amazon’s best practice guidelines and take it a step further by creating the right balance of studio, lifestyle and informative shots to outplay your competition.  Product Videos are fast becoming the new normal on the Amazon platform and another strategy to consider to drive sales.  

Use your own product photographer and videographer, or we’ll leverage our own network of creative Amazon experts.